How to Segment your Audience for your Digital Marketing Campaign
10/01/22 |
Segmenting your audience is a good technique to use when implementing any marketing campaign. It involves dividing up your audience…
Read moreGoogle Page Experience
04/01/22 |
In September 2021 Google announced that it had finished rolling out its latest update – Google Page Experience. This latest…
Read moreA Beginner’s Guide to Google Ads
21/12/21 |
The scramble for the top spot in Google’s search results is a competitive one. Whilst great content and keyword targeting…
Read moreWhat is Semantic SEO?
14/12/21 |
Search engine optimisation has become increasingly difficult in the last few years. It used to be that you could fill…
Read moreWhat is mobile SEO?
07/12/21 |
Mobile SEO is the process of optimising your website so that it can be viewed easily on a mobile device….
Read moreThe Difference between B2B and B2C Websites
30/11/21 |
Business-to-business (B2B) and business-to-consumer (B2C) websites have different audiences but they are both designed to generate sales. B2B websites focus…
Read moreWhat is responsive web design and why it matters
22/11/21 |
Responsive web design is a web development approach that allows websites to adjust to the screen size that they are…
Read moreWhat is UI/UX Design and why is it important?
16/11/21 |
User Interface (UI) and User Experience (UX) design are subjects that are frequently referred to when it comes to web…
Read moreWhat is Cumulative Layout Shift and Does it Affect SEO?
05/11/21 |
Cumulative layout shift (CLS) measures the stability of a webpage. We’ve all clicked on a website to find the content…
Read moreHow to Create a Membership Website
01/11/21 |
A membership website is a website whose content is only available to subscribers. They are increasingly popular with clubs seeking…
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